Well, we hope you enjoyed our social media seminar. If you didn't make it, you missed some really thought provoking material. If you ever have the opportunity to hear Dave Cooke speak, do it!
So, using social media is no panacea or magic wand that will miraculously create new business. They are just tools, albeit potentially powerful tools. Undoubtedly demonstrated around the world starting revolutions. A big take away from the seminar was the simple truth that as with any marketing tool, you still have to be clear about some very basic things. Know who you are, and be that. Be authentic. Know your customer. Express your genuine passion in what you do and say.
Today's "marketing", with tools like Twitter, Facebook, LinkedIn, Blogs and such, is more than ever about personalization and engagement. Through these communication approaches we are speaking person to person, sharing ideas, generating responses and simply engaging in a way that lets us all be a bit closer, more helpful, better informed and a whole lot more interconnected. What better way to nurture valuable relationships with our customers.
So, without further adieu, we need to sincerely thank a few people.
Dave Cooke. Your presentation was outstanding! You've inspired us on a profoundly human level. As you pointed out, people do business with people, not with a brand or a product. And through connecting more deeply, we may know one another better, and be better able to support the needs of our customers, as well. Dave, thank you! You gave us much to consider, as well as put into practice, as we move forward in this realm of
digital media!
Nancy Hugo. You are a force to be reckoned with! Thank you for all of your support in getting the word out about our seminar. We made several new friends, who came because, "Nancy told them to." Or because, they read it on your fabulous website,
Designer's Circle. Nancy, you really are the go-to source to keep up-to-date on events and happenings in the valley's interior design community! And we love your
blog!
And finally, our seminar would not have been a success without all of you who attended. Thank you for coming. We know it is not always easy or convenient to make time in your busy schedules for workshops and such. So we deeply appreciate that you came. We'll be doing other events in the future and hope to see you, (as well as others who couldn't make it this time), again soon!
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